Surveys on your receipt?
Have you seen the customer satisfaction surveys on your receipts? Captain D's offered a $2.00 coupon for calling and telling about my recent visit. 10 minutes later, I hung up because I was bored and it just wasn't worth my time. Rite Aid and CVS often offer a sweepstakes entry for your feedback. Gordmans and JCPenny often offer 15% or 20% on your next visit. Do you ever respond to these offers? Occasionally I will call - especially if I know I am planning to revisit their store and I want that % off coupon. Most of the time, to me - they are a waste of time. Just my opinion (for what it's worth...)